Music Acoustics
Literature Database
Version 1.2

2 Data Sets Found
  ID: 17710  Literatur Type: article

Garlin, Francine V. and Owen, Katherine (2006)
"Setting the tone with the tune: A meta-analytic review of the effects of background music in retail settings,"
Journal of Business Research 59(6), 755-764.
  ID: 17682  Literatur Type: article

Stewart, David W. and Punj, Girish N. (1998)
"Effects of Using a Nonverbal (Musical) Cue on Recall and Playback of Television Advertising: Implications for Advertising Tracking,"
Journal of Business Research 42(1), 39-51.

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